Programmatic Strategic Senior Analyst

Accenture

  • Costa Rica
  • Permanente
  • Tiempo completo
  • Hace 2 días
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at .The Programmatic Strategist plays a crucial role in supporting the execution of client campaigns. They are responsible for implementing and optimizing programmatic strategies to meet client objectives. This role requires a strong understanding of campaign management and execution, as well as the ability to collaborate effectively with the Programmatic Lead and other team members. Key responsibilities include managing campaign set-up, ensuring accurate tag and creative implementation, and monitoring campaign performance to achieve client goals.Key ResponsibilitiesExecute and optimize programmatic campaigns, including formats such as video, display, and native.Ensure accurate and timely campaign set-up, including tag and creative implementation.Monitor campaign performance and make data-driven adjustments to achieve client goals.Provide proactive and innovative programmatic activation opportunities.Collaborate with the Programmatic Lead and other team members to support overall campaign strategy.Execute and oversee campaign implementation, management, reporting and insights.Provide detailed and accurate trafficking instructions to the Ops team to ensure seamless campaign execution.Support the Programmatic Lead in client communications and presentations as needed.Assist in troubleshooting and resolving any issues related to campaign delivery and performance.#LI-LATAMBasic Qualifications:Minimum 4 years of experience in digital marketing and marketing automation tools. Create and execute digital account strategies.Advanced knowledge in the most important DSP platforms. This includes UI navigation, optimization levers and reporting capabilities. Examples: DV360, Trade Desk, Stackadapt, Campaign Manager, Amazon.Bachelor’s Degree/Technical Degree in Marketing or equivalent experience in digital advertising.Good English communication level C1 and above.Work in a data driven environment.Experience using Excel, PowerPoint and other Office products. (Microsoft in general).Knowledge in Google Analytics, Adobe Analytics, JIRA, and SharePoint is a plus.What we offer​Health and Life Insurance​Accenture days, 3 additional vacation days​On site doctor​Birthday leave​Internet reimbursementAbout Accenture We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.We believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse environment. We actively foster a workplace free from bias, where everyone feels a sense of belonging and is respected and empowered to do their best work.At Accenture, we see well-being holistically, supporting our people’s physical, mental, and financial health. We also provide opportunities to keep skills relevant through certifications, learning, and diverse work experiences. We’re proud to be consistently recognized as one of the World’s Best Workplaces™.Join Accenture to work at the heart of change.Visit us atEqual Employment Opportunity StatementWe believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.

Accenture

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